Ask roofing contractors, consultants and designers how long EPDM membranes last, and you’ll get remarkably consistent answers that align closely with four decades of scientific research. In 2025, the EPDM Roofing Association conducted a comprehensive EPDM membrane service life survey… Read More
ERA Initiatives
Survey, Research Confirm EPDM Roofing Membranes Last 38 Years
A comprehensive new survey of 569 roofing professionals combined with extensive laboratory research confirms that properly installed and maintained EPDM roofing membranes routinely deliver at least 38 years of service life — with many installations exceeding 40, 45, and even 50 years. The findings, released… Read More
ERA Announces New Service Life
569 roofing professionals and four decades of laboratory testing validate exceptional durability of properly installed EPDM systems A new survey of 569 roofing professionals combined with extensive laboratory research confirms that properly installed and maintained EPDM roofing membranes routinely deliver… Read More
Enter the EPDM Roofing Awards: Showcase Your EPDM Excellence
The EPDM Roofing Association (ERA) is accepting submissions for the inaugural EPDM Roofing Awards through March 31, 2026. This is your opportunity to gain industry recognition for outstanding commercial EPDM installations across North America. Why Enter? Cash prizes: $250 for category winners, $1,000… Read More
EPDM Roofing Association Launches Inaugural Awards Program
The EPDM Roofing Association launched its inaugural EPDM Roofing Awards this week, and iscalling on roofers, building owners, designers, consultants, and contractors to showcase outstanding commercial EPDM roofing systems across North America. The submission portal is open through March 31. Entries are invited across… Read More
ERA at IRE: Education, Engagement, and Industry Connection
The International Roofing Expo (IRE) once again delivered a strong mix of education, networking, and industry dialogue, with more than 45 educational sessions across nine tracks covering topics ranging from general business strategy and workplace safety to single-ply systems, EPDM… Read More
Solar Ready EPDM Roofs
Presented at the International Roofing Expo in January 2026. Solar-Ready Roofs: How to Turn Roofs into Revenue As rooftop solar demand continues to grow, roofing contractors are uniquely positioned to lead these projects when they understand what solar-ready truly requires…. Read More
Technical Bulletin #104: Roof Color and Reflectivity
EPDM roofing delivers proven, science-based performance that goes beyond the outdated “black vs. white roof” debate. As modern building codes require significantly higher insulation levels, research consistently shows that insulation, not surface reflectivity, is the primary driver of energy efficiency in many U.S. climates, particularly ASHRAE Climate Zones 4–8. Multiple recent studies, including work by Harvard and ICF, find no consistent link between highly reflective white roof mandates and urban heat island reduction, while highlighting potential downsides such as increased heating demand, moisture risks, and unintended climate impacts. EPDM has a long track record of stable performance in real-world conditions where durability, insulation, and lifecycle outcomes matter most.
With an average service life of approximately 38 years, EPDM roofing systems significantly outperform many highly reflective membranes, reducing replacement frequency, embodied carbon, and total cost of ownership. EPDM offers exceptional durability, ease of repair, and compatibility with solar installations and vegetative roofs, making it a reliable foundation for long-term sustainability strategies. For building owners seeking a low-risk, resilient roofing solution backed by current research, EPDM provides consistent energy performance, avoids hidden moisture concerns, and supports long-term asset planning across a wide range of climates.
Holistic Roof System Design and Sustainable Roofing Assemblies (formerly known as black roofs vs white roofs)
Although the discussion over roof color has shifted toward holistic roof system design and sustainable assemblies, the older “black vs. white” framing still shapes policy and perception. Revisiting these simplistic arguments helps explain why some stakeholders maintain this view, despite… Read More
Emerging Trends in EPDM Roofing
Sustainability was a pervasive theme in 2024, leading to significant progress in research dissemination, advocacy, media engagement, and sustainability initiatives—all of which continue to point EPDM as the gold standard for roofing. “While new technologies emerge in the roofing industry,… Read More






