Although the discussion over roof color has shifted toward holistic roof system design and sustainable assemblies, the older “black vs. white” framing still shapes policy and perception. Revisiting these simplistic arguments helps explain why some stakeholders maintain this view, despite… Read More
ERA Initiatives
Emerging Trends in EPDM Roofing
Sustainability was a pervasive theme in 2024, leading to significant progress in research dissemination, advocacy, media engagement, and sustainability initiatives—all of which continue to point EPDM as the gold standard for roofing. “While new technologies emerge in the roofing industry,… Read More
ERA Joins Roofing Industry Leaders, Advocates on Capitol Hill
The EPDM Roofing Association proudly sponsored Roofing Day in D.C., joining industry peers to advocate for critical workforce solutions, tax reforms, and sustainability initiatives directly with lawmakers, reinforcing the vital role roofing plays in building America’s future. ******************************************************************************************************************************************************************************** The EPDM… Read More
ERA Strengthens Industry Connections at 2025 IIBEC Convention
The EPDM Roofing Association highlighted its commitment to industry collaboration by attending the 2025 IIBEC Convention, connecting with peers and exploring cutting-edge topics shaping the future of roofing and building enclosures. ******************************************************************************************** The EPDM Roofing Association (ERA) actively supports the… Read More
An Updated Holistic Look at Old Assumptions: Insights from Three New Studies on Roof Albedo
THE GROWING AWARENESS of climate change, as well as the related issues of urban heat islands and steadily increasing energy costs, has led to a growing interest in the effectiveness of reflective, or “cool” roofs (i.e., roofs that are designed… Read More
Coalition Urges Support for Sustainable Building Energy Codes
In late May, a coalition led by the ICC and supported by ERA sent a letter to the House Subcommittee on Energy, Climate, and Grid Security. Signed by nearly 40 organizations representing state/local, housing, manufacturing, contractor, sustainability, engineering, design, and… Read More
Industry Survey on Re-Roofing Business Activity Needs Info from Contractors and Consultants
A leading coalition of roofing associations is continuing the Quarterly Market Index Surveys, designed to provide a barometer of the industry’s business conditions. The one-of-a-kind poll follows a successful effort that started in 2021, drawing on the views of contractors… Read More
ERA Publishes Guide to Sustainable Roofing Systems
Report Details Impact of Roof Albedo on Urban Heat Islands and Energy Efficiency Washington, D.C., March 8, 2024 – The EPDM Roofing Association (ERA) is publishing “The View From the Roof: Building a Sustainable Future”, a comprehensive guide to… Read More
Q4 2023 Market Index Survey for Reroofing Shows Stability or Growth
The results for the Q4 2023 Market Index Survey for Reroofing are now available. Below are a few topline highlights of the recent survey. Respondent Demographics: Business Type: Roofing contractors comprised 72% of respondents; roofing consultants comprised 28% of respondents…. Read More
An updated holistic look at old assumptions: Insights from three new studies on roof albedo. Presented at the 2024 IIBEC convention.
The paper “An Updated Holistic Look at Old Assumptions: Insights from three new studies on roof albedo” will be presented by Ellen Thorp, MA, CAE,and Jason Wilen, AIA, CDT, RRO at the 2024 IIBEC International Convention and Trade Show. Included… Read More